Zoey Goto | Journalist & Feature Writer


‘Sprezzatura’ is the latest buzzword in menswear, used to describe a look of effortless elegance. Here is my interview with the Italian tailoring aficionado Cristiano Corneliani, offering expert advice on how to achieve this elusive look – out in this month’s Square Mile magazine.

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Yesterday I visited London’s Design Museum to interview the renowned designer Marc Newson. He is on the eve of celebrating the 10-year anniversary of his collaboration with the denim brand G-Star. Marc talked me through his latest collection for AW14, including an American bomber style jacket, decorated with badges to represent each collection that he has designed for G-Star.

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Juicing has established itself as the health trend of the moment. Once considered the domain of glossy celebrities and Californian yogis, juicing has now firmly entered the mainstream, with John Lewis recently reporting a 130% rise in sales of their home juice machines. At the forefront of the British juicing revolution is Jason Vale, aka the ‘Juice Master’. Jason has brought out 7 best-selling books, with 3 million copies sold worldwide. He is on a mission to see the juice machine become as common as the microwave or toaster in the average kitchen, and uses his own story to speak publically about the power of freshly extracted juice.

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Susanna Lau, also known as Susie Bubble, is one of the world’s most influential fashion bloggers. Susie started her popular blog Style Bubble in 2006, offering a peek inside the fashion world as she chronicles international fashion weeks and emerging designers. Part of Style Bubble’s appeal has also been Susie’s regular posting of her colourful and quirky outfits. The London based blogger credits regular trips to Hong Kong, where her parents originate from, with having an impact on her personal style.

This bedroom blogger has now become a leading voice in the fashion world, with an impressive CV that includes editor of Dazed Digital, partnering up with Armani and Dr.Martens and modelling for a Gap advertising campaign. My Modern Weekly interview covers Susie’s fashion week essentials, recommendations for designers to watch and London shops to visit and her future hope of interviewing the director Wes Anderson: http://www.zoeygoto.com/wp-content/uploads/2014/03/Zoey-Goto-Susie-Bubble-Interview-Modern-Weekly-March-2014.pdf

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My interview with the designer Paul Smith is out in this month’s Vantage magazine and covers topics such as his design philosophy, new Shanghai store and why his initial attempt to crack the Chinese market was unsuccessful.

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My interview feature on Luca Rubinacci’s style tips has been published in this month’s issue of Square Mile…

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My article on Lee Broom has just been published in Exclusive magazine, to coincide with the launch of Broom’s new store in East London.

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Self magazine (Conde Nast China) have recently published my two-part guide to eccentric businesses in London. Myself and the photographer Xiaoye Shen spent an intensive few weeks visiting some of London’s most unusual shops and hearing the stories of the people who started them. This included London’s best tattoo parlour, Lady GaGa’s latex designer, the world’s most theatrical cake maker and The School of Life – where you can take a class in ‘How to be Cool’. To see the complete articles, please click through to my lifestyle section:http://www.zoeygoto.com/lifestyle/

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This is an interview that I did with the architect Sir Nicholas Grimshaw last year, which was published in Noblesse magazine’s London supplement. Grimshaw is one of the leading British architects, having designed the Eden Project in Cornwall and the National Space Centre in Leicester.

ZG: As an renowned London-based architect, how would you describe the architectural landscape of London?

NG: The most interesting thing about the London scene is that it does not change. There is a huge feeling of constancy in term of the big areas like South Kensington. They are like conservation areas with their low townhouses and tree lined streets.The areas where London is allowed to spread its wings are The City, Canary Wharf and the new Olympic sites, but these areas are quite controlled and confined areas and do not effect the rest of London at all. When people say they love London, they love the street-scape, the trees, the squares and the general balance of the city.

ZG: In terms of architecture, what makes London unique in comparison to other cities around the world?

NG: I suspect that London has one of the most restrictive planning regulations in the world. The areas where you are allowed to build sky scrappers or tall office buildings are extremely restrictive. Even when you do, the quality has to be very high as the various planning offices in London are happy to reject a building just because they do not like the design.

ZG: Which buildings in London do you find most interesting and why?

NG: I would have to say that the Lloyd’s Building and the Leadenhall Building, both by Richard Rogers. On a smaller scale we did a nice office complex ourselves called the The St Botolph Building where we introduced the idea of people working in villages rather than floor by floor. It was a ground-scrapper as opposed to the sky-scrapper and worked well in The City as they like to keep the buildings relatively low.

ZG: For the Olympic Games, quite a few new buildings and stadiums have appeared. Which ones you like most and why?

NG: There are two outstanding Olympic buildings. One is the Velodrome by Michael Hopkins, which simple and sustainable. The other is the London Aquatics Centre by Zaha Hadid, which is a pretty spectacular shape.

ZG: Which park/outside space would you recommend to visitors to London and why?

NG: Hyde Park combined with St James’s Park, and Regents Park. These are not just little green squares that you walk around, they are big tracks of countryside. You should go to the top of Primrose Hill and look at the fantastic view of London. Another less visited park is Richmond Park, which has a rural feel and great views of the city.

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While researching for an article on what men should be wearing in the office, I went to vox-pop with the workers in The City of London to ask their opinions. Here is what the man on the street has to say about about getting the workwear look right.

Name: Courtney Charles
Job Title: Fashion Sales Adviser (he was returning from an interview when we met him – he should definitely get the job due to his sartorial knowledge we feel!)

What do you look for in a work-wear suit?
Durability and comfort. Quirkiness, as I like to stand out from other people.

How do you do this?
With textiles, colour and print. My best suit is from Etro, which I got from a boutique on Old Bond Street. It is chocolate brown with a windowpane check in fuchsia. The check is a kind of barbed-wire print.

Where is the suit you are wearing today from?
Zara. The shoes are from YSL and the shirt is T.M. Lewin

What are the unwritten rules for office attire?
A lot of the office workers are wearing separates now, while still being quite formal and smart. To be a little more casual, they might add a checked shirt or loose the tie.

How can office workers add personality through accessories?
A lot of gentlemen are wearing braces now, a pochette or even a summer hat such as a Panama.

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